http://www.60SecondMarketer.com Why are landing pages important? And how can they help you convert a prospect into a customer? Find out in 60 seconds with the 60 Second Marketer.
Duration : 0:1:16
Browsing Posts tagged conversion
Tim Ash, author of Landing Page Optimization (Sybex/Wiley, 2008), explains how to determine what to test to improve a landing page conversion rate. Ideas can come from eye-tracking studies, usability reviews, site search keywords, customer service representatives, and various types of web analytics.
Duration : 0:5:28
Web Marketing Today interviews Scott Brinker of LiveBall (Ion Interactive) regarding optimization of landing pages and conversion paths — multiple paths to conversion based on customer behaviors.
Duration : 0:6:3
Tim Ash of SiteTuners discusses his session on optimizing landing pages and advertises the… calls to action, and conversion paths, we suppose, in his amorous salsa dancing metaphor.
Duration : 0:2:15
http://www.mikestenger.com
Marketers all over face a dilemma: Create a high quality landing page design that has a great conversion rate. Increase landing page conversion and optimize landing pages effectively; that is what you must do young skywalker…
Duration : 0:7:35
